Pathmaker Marketing provides the strategic direction and professional services necessary to achieve your desired results. We bring our decades of experience in the fund-raising, online and direct response arenas to bear on your behalf. Our services include strategic planning and consulting, web site design and development, email fundraising, eprospecting and multi-channel marketing. Receive Strategic eMarketing Advice from the experts in Pathmaker Marketing. Call us at (623) 322-3334 now!
Saturday, March 13, 2010
You need to calculate your lifetime value metrics to know how many “sales” or leads you need to make to allow you to make your advertising work. For some businesses, it's 85% of your ad prospecting dollar, for others it's 100%, for some others 150%. More effective marketing tips at http://blog.pathmakermarketing.com/blog/pathmaker-marketing
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